After examining how servitization is reshaping the automotive and fashion industries, it is now time to explore its evolution within the furniture sector.

Furniture may appear more static and durable than cars or clothing, yet the sector is undergoing a profound transformation. Traditionally shaped by linear production models and long replacement cycles, the industry is now facing increasing pressure to reduce resource consumption, extend product lifespans, and comply with emerging EU requirements on durability, reparability, and traceability.

As with automotive and fashion, the report on current and emerging Circular Business Models in EU Industries highlights three cases that illustrate how servitization is already being applied in the furniture sector:

IKEA – Circular Hub (Sweden). Through buy‑back programs, refurbished product sales, free spare parts, and DIY repair guides, IKEA turns customers from passive buyers into active participants in circularity. The Circular Hub serves both as a retail point and an educational space, embedding reuse, repair, and resource efficiency into the customer journey.

Gispen – Furniture as a Service (Netherlands). Gispen enables clients to access ergonomic, modular furniture through leasing models rather than purchasing. Combined with maintenance, updates, project management, and take‑back services, the company provides a full lifecycle solution that keeps products in continuous circulation.

Suber – Regenerative Cork Design (Italy). Suber integrates community‑based cork collection, co‑design, recycling, and material regeneration into a territorial servitization ecosystem. By transforming post‑consumer cork into new materials and products, while involving local businesses and citizens, Suber demonstrates how circularity can be rooted in place‑based services.

The sector both benefits from and contributes to the growing maturity of servitization across industries. As durable goods, furniture items are particularly well suited to multi‑life cycles, subscription models, and local repair ecosystems, all of which strengthen the circular transition.

Across automotive, fashion, and furniture, companies are moving beyond products to deliver solutions, experiences, and regenerative pathways.